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Enterprise Collaboration: Social Networking for the Business – Myth or Magic?
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Wednesday, January 16, 2013
Enterprise Collaboration
Social Networking for the Business – Myth or Magic?
Speaker - Simon Guest

Dinner Meeting at the Marriott Residence Inn, Bellevue

To register, click here.
**Note - Members can register a guest at a discounted rate.  During the registration process, register yourself first, then click "Save & Add Another Attendee".

Our Program:

Technology has evolved in orders of magnitude since email was first introduced in 1971.  Despite these advances email remains the primary corporate collaboration tool.  In this presentation, we’ll examine new methods using business grade social networking techniques and ask the question if and how it can be applied and extended to a traditional business. We’ll push the boundaries of what social networking can mean within an organization, from "friending” ERP and CRM systems through to using a social network as a knowledge library where employees can discover skills and share ideas. We’ll investigate the power of context as it relates to an organization’s social graph, and even look at how social networking can be used to transform reporting for your organization.  

Whether you are new to the subject, or already have an implementation plan, you’ll walk away with a thorough understanding of how the technology can be effectively used within the four walls of your organization, and maybe even a different perspective on why we are all still relying on that technology from the 1970′s!

Questions you can expect Simon to answer:

•    Does social networking in the enterprise mean that Email and SharePoint are no longer needed?

•    Can social networking be applied and extended to the four walls of an organization, or is it just a myth?

•    What are the top 5 use cases for social networking in the enterprise?

•    How does the generational gap in organizations affect the rollout of social networking in an organization?

•    Where do I start?  What's important to know?  What are the pitfalls to avoid?

Our Speaker:  Simon Guest

Simon Guest is the General Manager of the Business Innovation Group at Neudesic, where he works with organizations to develop and deliver solutions that push the boundaries of technology.

Prior to joining Neudesic, and named as one of "Microsoft’s Key Employee Losses of 2010″ by eWeek, Simon was with the Redmond-based company for almost 10 years, as Senior Director of Technical Strategy, leading the Platform Architecture Team, and as Editor-in-Chief of the Microsoft Architecture Journal.

Before joining Microsoft, Simon held architect-level positions at many organizations, including Zoho Corporation, a Silicon Valley startup; Conchango, a UK based consultancy; and GEC in its semiconductor manufacturing division.Simon was born in England, and holds a Masters Degree in IT Security from the University of Westminster, London, and a Higher National Certificate in Software Engineering from Plymouth College.

Simon is a certified IT Architect (CITA-P), a member of the British Computer Society (MBCS), and a regular speaker at conferences worldwide, including being awarded a place on Sun Microsystems’ "Speaker Hall of Fame” on two occasions. In addition to speaking, Simon enjoys writing, is the author of numerous articles, patents, and books, and maintains an active blog at


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