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APC Lunch & Learn- Gaining Business Value from Social Media
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2/8/2011
When: 2/8/2011
1:00 PM
Contact: Nikki Palluzzi
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Learn how to gain business value from social media with a complimentary webinar from the Advanced Practices Council (APC).

With so much communication happening in the digital world, wouldn’t you like to know how you can gain business value from social media?

Join us for the APC Lunch and Learn Webinar, "Gaining Business Value from Social Media” on February 8 at 1:00 p.m. (EST) – free to SIM members!

To gain full business value from social media, organizations need to incorporate community building into their websites. Attend this free webinar and gain insight from Mary Culnan, Ph.D., Slade Professor of Management and Information Technology at Bentley University and social media expert. The author of more than 100 papers, Culnan’s work has been featured in such publications as MIS Quarterly, MIS Quarterly Executive, Communications of the ACM, The New York Times, The Washington Post and The Wall Street Journal.

Culnan will describe the three key implementation strategies she shared with APC members that have brought success to Walmart, Hewlett-Packard and the Coca-Cola Company.

Register Online Today!

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